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SHORE PROJECTS

Shore Projects is a watch brand inspired by the beauty and fun of the British seaside. Started by a group of friends, their ambition was simply to create a timeless, quality product that could be worn every day. All the watches are influenced by vintage designs, combined with strong modern day build quality. One of the most exciting features of the watches is the innovative strap mechanism that makes it easy to swap straps on a daily basis, so the look of the watch can change in just a few seconds. The idea is to create as many colours, styles and patterns as possible so that you never get bored wearing the same strap over and over again.

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  Brief   The British Watch brand, Shore Projects, set us a brief to create a content package compiling Photography and Videography and inspired by the beauty and fun of the British Seaside.

Brief

The British Watch brand, Shore Projects, set us a brief to create a content package compiling Photography and Videography and inspired by the beauty and fun of the British Seaside.

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  Ambition   Firstly, we researched the market and conducted competitor, location and trend analysis. After this, we collated all of the results and refined to come up with an initial concept. From this we decided that our main objective and inspiration was to draw on the best qualities of the watches and build content around that quality. We categorised the 6 watches into two on comparison and in theme of Seasonal, Lifestyle and Colour Coordination. 

Ambition

Firstly, we researched the market and conducted competitor, location and trend analysis. After this, we collated all of the results and refined to come up with an initial concept. From this we decided that our main objective and inspiration was to draw on the best qualities of the watches and build content around that quality. We categorised the 6 watches into two on comparison and in theme of Seasonal, Lifestyle and Colour Coordination. 

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  Solution   - Competitor Research  - Trend Analysis  - Campaign Brainstorm   - Content Strategy  - Photography  - Videography  - Production Management

Solution

- Competitor Research

- Trend Analysis

- Campaign Brainstorm 

- Content Strategy

- Photography

- Videography

- Production Management

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  Reaction    "These guys know what they're doing. It was a true pleasure to work with them - not only did they produce outstanding quality photography for us, but they also posted strong written work to accompany it, and from planning to execution they were on the money - would highly recommend."    - Ben Street, Founder of Shore Projects       shoreprojects.com    facebook.com/ShoreProjects    instagram.com/shoreprojects

Reaction

"These guys know what they're doing. It was a true pleasure to work with them - not only did they produce outstanding quality photography for us, but they also posted strong written work to accompany it, and from planning to execution they were on the money - would highly recommend."

- Ben Street, Founder of Shore Projects

 

shoreprojects.com

facebook.com/ShoreProjects

instagram.com/shoreprojects