Success Stories: Strategic PPC Advertising for National Drainage Company

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Scope & Brief

With over 18 years experience, Drain City are emergency drainage and plumbing specialists based across the UK. Drain City approached us to assist them with increasing their inbound enquires and lead generation via a new website and digital marketing.


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Solution

  • Web Design & Development

  • PPC Campaign Management

  • Dynamic Landing Page Design based on geolocation

  • SEO Optimisation

  • Web Maintenance

We designed and developed a bespoke easy-to-use website teamed with a Strategic marketing campaign.. We achieved this by firstly optimising the sites for SEO in order to achieve organic traffic. Then created PPC ads, displaying localised copy and contact info based on their location via geo-tagging. In order to obtain a high position on google and achieve consistent results we provide on-going web maintenance and optimisation.

Results

Drain city has been able to double the size of their operations, with 4 new full time employees hired in just 2 months as a direct result of the influx of new business generated by the online advertising we designed and executed.

  • Traffic: 4.7K Users

  • Impressions: 240K Impressions

  • Average Session Duration: 1m 48s

  • Bounce Rate: 27.65%

  • CTR (Click Through Rate): 4.4.%


Testimonial

“We’ve been working with Will, Youssef & the team since November 2019 and pleased to say we’ve had a smooth experience with very successful results to date. As a business we are able to scale up 3 fold after month 2 due to the results produced by the team. Highly recommend.”

Jake White, MD Drain City

View website here: https://draincity.co.uk


If you’re looking for a team to design and execute effective, data-led strategic advertising in order to grow your business, get in touch with a member of our team today.