Posts tagged Marketing
How to Market your Brand in China

China is becoming a global giant, producing over 20% of the global GDP. Rising from extreme poverty to a “driver of global change” and an “indispensable global player”, China reportedly produces two billionaires a week in the retail, technology and property development sectors. With a population of 1.3 billion, it has formed as a highly-desirable market and customer base for foreign brands.

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5 Ways to Improve Facebook Ad Conversion Rates in 2019

Looking to crush your Facebook Ads in 2019?

With over 1.59 billion monthly active users and in-depth targeting features, in addition to Google, Facebook is one of the best platforms to find qualified leads.

However – as with any kind of marketing campaign – how well your Facebook ads perform is dependent on whether or not you have a winning strategy. Without the right strategy, your advertising budget could be going down the drain.

That’s why we’ve put together our guide to the top 5 Ways to improv e facebook ad conversion rates this year!

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The Complete Guide to Chatbots

We realise the idea of chatbots might seem a little intimidating. After all, while some robots warm our hearts others-well, they kind of freak us out. But the truth is, robots aren’t here to take over the world (at least not yet), they’re here to make life easier.

In this guide, we’ll show you how to leverage chatbots for the incredible tool that they are: Taking on the burden of time-consuming tasks, and allowing you to better serve your customers in  the ways that matter most.

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Client Win: Oaktree Garden Centre & Nursery appoints UNBXD

We’re excited to announce one of our latest client signings, Oaktree Garden Centre & Nursery! They’re one of the largest independent garden centre’s in the UK, with over a million plants in stock at any one time.

Stretching for over 26 acres, and offering everything from delicate fuchsias to mature fig trees, Oaktree carries an impressive range. The vast majority of the stock is grown on site from seedlings - including trees, shrubs, herbaceous plants and natural hedging. Japanese Acers and maples are also a particular speciality of theirs.

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Client Win: The Travel Franchise

We’re delighted to announce that we are now working with The Travel Franchise, one of the fastest growing travel companies in the UK!

Founded by Steve Witt and Paul Harrison, The Travel Franchise and their Travel Agency - Not Just Travel - have over 15 years of success within the travel industry. Their business is built around the concept of ‘Fanatical about Travel’. Each team member and consultant is passionate about the travel industry and they ensure that their clients’ experiences are second to none. This dedication turned them into one of the fastest growing travel companies in the UK. They have also become part of the K’s largest independent buying group, which sources the best travel deals from over 450 supplier and partners.

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World Cup 2018: 10 of the Best Marketing Campaigns so far

The World Cup is in full swing, with everyone talking about which team is going to bring the cup home. Worldwide events make fantastic opportunities for brands to create campaigns football related and gain company buzz. We’ve made a list of our 10 favourite campaigns so far, check them out and let us know which is your favourite!

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Client Win: James Cromwell London appoints UNBXD

Established in 2017 by childhood friends, James Cromwell London provides their customers with a more tailored approach to men’s swim shorts. Having been built upon British heritage, all of their shorts feature a signature Union Jack lined waistband and matching wet bag in a variety of prints.

UNBXD will be responsible for all forms of content creation and strategic marketing campaigns to assist in driving traffic to their website and promoting their new SS18 range.

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Brand & Website Renovation for Laybourne Finance

We’re thrilled to announce the launch of both the rebrand and new web platform for Laybourne Finance!

Laybourne is a specialist property finance brokerage offering a tailored service to property investors, developers and high net worth individuals across the UK and overseas. They pride themselves on building long-term, transparent relationships with clients and lenders alike. This is what has helped them lend over an astonishing £200 million since their formation in 2013.

Laybourne approached us with the challenge of developing their image whilst keeping qualities and characteristics from their previous branding. Alongside this, they also required us to renovate their website in line with the new branding to showcase their team and company as well as the services they offer acting as an informative source of lead gen.

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Welcoming Two New Digital Account Managers to the Team

Following an increase in demand for strategic marketing and management services, we have recently welcomed two new Digital Account Managers to the team, Amy and Hollie! 

Ensuring that our clients online presence and digital persona is consistent throughout is a fundamental part of our Digital Account Managers day to day tasks. Both Hollie and Amy have backgrounds in sales, marketing and copywriting, and also experience in dealing with national big name brands in both the pharmaceutical, hospitality and events industries. 

They’ll be assisting our clients with everything from Social and Email Marketing, to strategic marketing and content planning to increase conversion and develop their various channels. They'll also be working alongside our creative team to construct exciting campaigns aimed to spark interest and engagement with its' audience.

"Both Hollie and Amy have already hit the ground running within their first few weeks, we're thoroughly excited to see what their past experience and knowledge within their fields can be implemented to their work at UNBXD."

- UNBXD Founder & Creative Director, William Niven.

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GDPR: Everything you need to know about the General Data Protection Regulation

Unless you’ve been living under a rock, it has been hard to miss the ever-increasing media frenzy surrounding the General Data Protection Regulation (GDPR) set to change on the 25 May 2018.

In 2018, the European Union is getting serious about companies collecting consumer data. On May 25, 2018, the General Data Protection Regulation (GDPR) is going into effect.

Will your company be prepared?

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New Client Sign: The Boat Club

2018 is already set to be an extremely exciting year for UNBXD...

We’re pleased to announce one of our newest clients, The Boat Club!

The Boat Club is a brilliant new way to experience boating. In exchange for a monthly subscription, customers have access to a selection of boats, maintained and prepped to simply step aboard and enjoy. They take the hassle out of boating, leaving you to appreciate every minute on the water.

We will be assisting them with the Design and Development of their Website as well as all aspects of Marketing and Content Creation.

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Artificial Intelligence: Machine Learning, Purchase Prediction and Personalised Experiences.

I know, I know...

Everyone is talking about Artificial Intelligence.

Yes, AI is awesome, it's developing at an exponential rate and it’s also this decades big talking point, but…

No one really understands it, so here’s what you need to know.

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UNBXD starts working with the worlds first Crowdfarming™ platform!

We're extremely excited to announce we are now working with the worlds first Crowdfarming™ platform, Steward!

Steward has appointed UNBXD to develop their online presence through Social Media Marketing, Content Planning and Marketing Strategy.

Steward enables investors to connect with sustainable farms and the farmers who tend them. They make it possible for individuals to invest in and support sustainable agriculture, leading to more connected, sustainable and ecologically sound agricultural systems.

https://stewardfp.com/

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Our client The Old Inn wins ‘Best Business Idea Award’ at the 2017 Hall & Woodhouse Business Partnership Awards!

Congratulations to our client The Old Inn for winning ‘Best Business Idea Award’ at the 2017 Hall & Woodhouse Business Partnership Awards!

Since UNBXD started working with The Old Inn last year on their marketing they have seen an increase of 45% in turnover and a 100% increase in sales.

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UNBXD has been appointed by The MacGuffin Project to transfer the story of their immersive experience through Marketing

UNBXD has been appointed by The MacGuffin Project to produce all their Social Media Marketing. Our role sees the consolidation of the story behind The MacGuffin Project and our digital and social strategy.

Opening in Bournemouth within the next month, The MacGuffin Project are introducing a new experience to the seaside town, which will offer something different for people to do in their leisure time and bringing a slice of London’s magic to Bournemouth.   

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Bournemouth and Poole are voted No.1 for high growth digital businesses in the UK Tech Nation 2017 Report

Our coastal hometown Bournemouth is being recognised for its full potential we know, from being a digital creative agency and living the experience of Bournemouth’s digital growth, it has. We are extremely proud to be a part of the growing digital community within Bournemouth and being surrounded by like-minded creative individuals with big ambitions.

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Keeping up with the Bakers: A Revolutionary Marketing Campaign

Inevitably 2017 was set to be a very competitive year for businesses with technology, culture and trends always evolving. With augmented and virtual reality flourishing and Facebook and Instagram introducing their own version of Snapchat, the ability to market brands and businesses online is growing and as a result, Marketers are finding they have more tools to utilise. As an outcome, it is becoming much more competitive in the business world and we are seeing many more innovative and inspirational marketing campaigns publicised. And today is a very exciting day for us Marketers as we have seen the most innovative and revolutionary marketing campaign that uses all three means of content (video, technology and social media) unveiled.

The British luxury clothing brand Ted Baker, who is renowned for its quirky and creative campaigns, has raised the bar for brands and put themselves ahead of the competition with their new marketing campaign. Setting itself apart from ad campaigns consisting of “big headline fashion photographers and celebrities” is as integral to Ted Baker as its smart dresses and quirky styling. And the fashion brand, well-known for its unorthodox take on marketing, is continuing that charge with the launch of a new comedy sitcom.

And this is by far the most innovative and inspirational marketing campaign of 2017 to date.

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MailChimp Integrates Facebook Ads with Email Marketing

From our extensive research and testing, MailChimp is the one of the best email marketing platform for businesses, of all different sizes, to utilise in their marketing strategy. The main reason why we found MailChimp to be a compelling choice for email marketers is its thorough collection of out-of-the-box integrations with third party applications, such as Shopify. The ability to integrate with third party applications means that it can give marketers a better understanding of their customer bases and campaign performance, which then helps them learn how to convert messaging to sales. It was recently announced that MailChimp is furthering their exhaustive collection of integrations even more so by launching a 'Facebook Ads' product.

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